|PROJECT TYPE||Retail – National re-image of existing facilities|
|NUMBER OF LOCATIONS||Over 2,300|
|BILL OF MATERIALS||Low Profile Channel Letters, Pylon Signage, Fascia and Facade Systems, ACM Backer Panels|
Verizon has been an Allen Industries partner since 2015.
When Verizon decided to rebrand and update their retail exteriors, they needed a partner who could execute the entire project from design to installation in a timely manner. The thousands of Verizon stores throughout the country are located on a multitude of properties with varying architectural styles. This created a special challenge for brand presentation and consistency.
Allen Industries helped refine and value-engineer the specifications for the signage. Then they designed an integrated package that included fascia and facade elements to create a complete brand solution, adaptable for any Verizon store. Because it is an engineered, prefabricated package, it delivers a superior branded appearance. Plus, it costs less than site-built construction.
The prefabricated package not only looks better, it is more durable, resulting in additional cost savings over time. The high-density ACM (aluminum carbonite material) carries a 10-20 year warranty. It goes up more quickly – usually in one day – as opposed to conventional site-built projects that take up to a week and create expensive retail interruptions.
Superior design, engineering, materials, and exceptional project management combined to make it all happen as planned, resulting in a winning re-image for the Verizon brand.